Wednesday, February 17, 2010

Information Overload

Not having ever been a reporter, I will never know for sure the pressures of being one. However, after reading these two examples of journalism, I get the feeling that a reporter is under pressure to capture a sizzling headline that entices the reader and at the same time provides a taste of what follows in the article.

Here's an article in The Hindustan Times with the information-packed headline - On wedding anniversary, VVS’s Eden affair continues

This headline informs the reader in 7 words that a) VVS Laxman celebrated his anniversary, b) he has had a success playing at the Eden Gardens and c) has a hint of scandal by hinting of an affair.

I am sure that the reporter got a pat on the back from his editor for having crammed so much information into the headline. It worked. I clicked on it and was disappointed that there were no Tiger-like revelations about Laxman.